Ode to the people I work with…

1] To Sarah M who promoted ladies behaving themselves online this time last year and who knew that ladies are driving the surge in blogs and on social networks which is why she’s going to be in campaign magazine because she is clearly very clever.

2] To Helen R who loves all things vintage and so here are 15 retro inspired vintage site designs

3] To The WhitBread pitch team who will be chuffed to know that it is location location location with AOL localising 500 sites this year and Mr Thomas saying how local based social media needs to get passive aggressive.

4] To Al M who likes youtube and video stats and will be pleased to know that facebook is now the 3rd largest video site in the US

5] James M who like games and knowingly or unknowingly gets all game presence immersive on our ass (careful, this is a biggie but is interesting)

Have a lovely week, and like nike says, just do itJ

 

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In a flap with the 1920s!

1] Prior to the advent of television and radio advertising, print media was the most popular form of advertising. Popular periodicals of the 1920’s almost always contained car advertisements from the major car manufacturers – that even included women’s magazines since women were, and are still, a major influence in car buying! You will see from the 1920’s ads below that the marketing methods used by car manufacturers way back then are still being used just as successfully today.

2] A nice summary of what go on in the 1920 ad world

3] Dave Till has collected newspaper ads from the 1920s. Forgive the site for I quite like Dave Tills narrative and get the impression that he’s a wisely, older, interesting gentleman.

Remember to board your dimboxes this evening to have a kippy evening!

Old spice running the show this week so gotta alotta billboards!

1] Un oh? Advertising billboard in Tokyo knows your age and gender & targets ads accordingly

2] Kiddies poo-ed their pants so the animated advert which showed Queen Mary turning into a gruesome zombie has been banned

3] Yeah yeah, they’ve been around for ages but Calvin Klein makes a big ass QR code to replace their normally racy ads

Have a lovely weekend and if my inbox spam has anything to do with it I could be getting 20% off evostick from ironmongerydirect.co.uk – lucky galJ

Tablet ads, skipping ads, SME ads & killing Twitter users

1] iPad: The Future & Dynamics of Tablet Enabled Advertising
A many chaptered video for your dipping n diving viewing pleasure

2] 2 smaller news worthy items here for your digestion…
One bad? YouTube to enable one to skip ads
One good? Facebook creates advertising guide for SMEs 

3] Interview: Blip Boutique’s Mary Fagot, Creative Force Behind Robyn’s Killing Me Video
Mary speaks of Robyn’s interactive twideo that’s killing Twitter users

Remember your sun protection and see you on the 13th when I return from my fancy orange easy jet, same hotel I caused havoc at 6 years ago holiday.
(Yes Al & Helen, if you both say so, it is a “honeymoon”)

Beta, Promoted trends, Debenhams does a Dove

1] The New Yorks Times is doing a Google and is building a public beta testing site where it will experiment with new ideas and applications before deciding whether they deserve to go live on NYTimes.com.

2] Earlier this week, as you know, Twitter started testing ads – aka Promoted Trends – Pete Cashmore thinks that this is “ingenious”; Matthew, on the other hand, he’s not so convinced.

3] And we all saw this yesterday in those filthy free newspapers but I think this is a genius move from Debenhams who are kinda following in the footsteps of Doves real beauty, but better (I think).

Go ENG-GER-LAND this evening!

btw] Interesting light reading – an interview with Behnam Karbassi (founding partner of No Mimes Media, currently producing alternate reality and transmedia projects) about …you guessed it – transmedia world-building and the new media landscape

Guest Post: Creative Tech collects

Sharing the love this week, 3 lovely items brought to you from the lovely Andy Marshall in Creative Tech. Enjoy!

1] A little pointless, but very pretty.
Viewing the mouse tracks that you leave behind.

2] Site maps: the good, the bad & the ugly.

3] “Don’t shorten your url…make it suspicious and frightening.”

Have an amazing weekend, please try not to talk to Richard Templeman who will get upset & tell you that I thought that BAU stood for ‘Banner Advertising Unit’, like some kind of hit squad (sounded completely feasible to me…) and Thank You to the board for Republic loveJ

 

Google shows apps, fed-up Loopt & Twitter follow

I know, I know…I’ve been sloppy sloppy…bad bad in sending these out for the last couple of months…well..I’m back and I’m trying a different copy link colour scheme since DNS didn’t like the last.

1] Loopt, fed up with fighting with Foursquare & Gowalla, is releasing Loopt Star, a rewards scheme that basically turns it into a store loyalty card, stored electronically on your iPhone. … more from Fast Company
The main thrust of the new service is this location-based reward scheme, and to demonstrate its power Gap is taking part in the launch with a 25% discount voucher on the second checkin to a store location–redeemable on the spot.

2] Starting today,when you conduct a Google search on your iPhone or Android device, you’ll get apps as results along with regular search results.

These special links will take you directly to the app’s page in the Android Marketor iPhone App Store, where you can buy or download the app immediately. Links will include star rating, number of reviews, price and the name of the app maker.

3] Twitter kinda doesn’t copy facebook’s mutual friends functionality with its new ‘you both follow’ feature. More fun for stalkers (aka those who have an interest)?

Bring on the formalities of Friday!
Don’t forgot your parasols (useful for shade, not getting soggy, support for walking or leaning especially when you’ve eaten/drunk too much, and of course as a general gesturing and pointing device to amplify the impact of any stories you may be telling at the time for maximum entertainment)

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